![]() ![]() ![]() It’s interesting how a simple word change can make such a difference by sounding less confrontational. They even A/B tested different ways of asking and found that “what made you cancel?” instead of “why did you cancel?” gave them better results. GrooveHQ is an example of a company that grew their exit survey results by 785% using a simple open-ended question. We love that Raw Spice Bar asked an open-ended question. Here are some “we miss you” email examples to help inspire you to create the perfect winback email campaign. It’s a last attempt to reach those customers that canceled and say hey, remember us? We want you back. Thankfully, that’s where the “we miss you” email comes in handy. ![]() But sometimes, it doesn’t matter how much we try to retain customers, some will still cancel. In fact, according to Invesp, it costs 5 times as much to get a new customer than it does to keep an existing one.
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